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Printed Plastic Cards - News

Plastic card printing is a large, interesting and ever changing industry, and with that in mind we have set up our very own news section to keep you up to date with the latest in plastic card printing. In this area of the site we will be keeping up to date with the latest in plastic card printing and plastic card manufacture as well as sharing our insights into the printed plastic card industry. On top of this we will also use this area to keep our users informed with what's going on at printed-plastic-cards.com and how this may affect them. We hope you enjoy reading our plastic card printing news!

Smaller Sizes Make Plastic Cards More Manageable

Printed plastic cards are an essential part of our lives, but sometimes we get too many of them. Our pockets and purses get crowded with these little wonders, and while we can’t live without them, we often have trouble managing them.

Now plastic card printing companies are trying to alleviate the problem by introducing smaller sizes of plastic cards. Key fob cards, for instance, allow you to carry all your plastic business cards, membership cards and so forth on a single keychain. These cards are only 54 millimeters long, almost a fifty per cent reduction from the size of a larger card.

There is also some variability in the size of the larger cards, with manufacturers offering cards of 86 millimeter length instead of the full 100. Even this small reduction can make a surprising difference in the size and manageability of your plastic cards.

Different thicknesses for your printed plastic cards are now available. Thinner cards make a smaller stack to deal with, and while some customers prefer the feel and durability of standard thickness, others have found thinner cards more to their liking.

Customers purchasing plastic business cards, hotel key cards, customer loyalty cards and the like should consider a reduced size. It will take less space to store them, and the customers will certainly appreciate it.

To Make Your Cards Stand Out, Use a Metallic Finish

One of the features offered by plastic card printing companies is a metallic background. It gives plastic business cards a distinctive look and sets them apart from most other plastic cards. If you want your printed plastic cards to reflect the modern, cutting-edge attitude of your company, this is a good way to begin showing it.

When you’re dealing with the public, you need to start making a good impression from the very beginning. In many cases, your customers’ first encounters with you are the plastic business cards given to them by one of your employees. This is your greeting to them, so it should look good. Later you can impress them with your performance. To get to that point, the greeting needs to be right.

Printed plastic cards with a metallic finish look bright, professional and unusual. Since they look slightly out of the ordinary, they tend to stick in the holder’s memory. This person probably gets a lot of plastic business cards, and most are quickly forgotten. If they get one that looks different, there’s more chance they’ll remember it.

To make your cards look great and stay in your customers’ minds, consider using a metallic finish. It grabs the viewer’s attention and helps them remember you, and that’s what you want.

Embossing Adds Emphasis and Makes Your Cards Secure From Tampering

Embossing is a way to give an emphatic look to the characters on plastic cards while making them tamper-proof. It has been widely used in the membership cards printing industry for making secure membership cards.

Embossing involves placing plastic cards between male and female dies under high pressure until the die design becomes indented on one side and raised on the other. The resulting pattern is impossible to alter without inflicting visible damage to the card.

In addition to its security function, embossing can emphasize some of the lettering on printed plastic cards. If the intention is to direct the cardholder’s attention to a certain word or phrase, this is the ideal way to do it. Embossing can also be used on plastic business cards to give an air of authority to the company’s name or logo.

Printed plastic cards with embossed lettering can also be used to imprint forms, a useful function in some cases. When the card is pressed against a piece of pressure-sensitive paper, the embossed characters will be imprinted transferring the lettering to the form.

Hotel key cards and customer loyalty cards sometimes use embossing for security purposes, and other organizations simply use it to improve the look of their plastic cards. It’s just one of the options available in plastic card printing.